Selling on DaWanda: The 5 best tips
In our five best tips, we will show you how to sell successfully through the DaWanda online shop.
Selling on DaWanda: The eye also buys
The most important thing in the DaWanda offer is the photos. Here the buyer usually decides for or against a product within a few seconds. Therefore, please note the following when choosing your pictures:
- The photo should be well lit. It is best to take your pictures in daylight. For example, place your products near a window to use natural daylight. The best tips for the perfect product photo can be found in this article.
- It is best to always use a uniform background for your products and shadowing for the photos. This way your shop looks more professional.
- For the first photo, which is shown in large format, take a front view. For further shots, you can choose different perspectives or close-ups that show further details of the product.
The right communication with DaWanda customers
As a seller, you should be serious about your customers. Do not only pay attention to a well-groomed tone, but always answer questions about your products quickly so that potential buyers do not look elsewhere.
- This includes, among other things, that you create a concise seller profile, preferably with a professional photo and a personal touch.
- Offer your customers transparent shipping costs. Combined shipping for several purchased items is also very popular with customers. From a certain amount, it is also worthwhile to cover all of the shipping costs.
- You should also respond professionally to complaints or exchanges and always clarify your terms with the customer beforehand.
- Adhere to delivery times and always inform your customers personally and politely if a delivery should be delayed.
- The way you send your product also plays a major role. Make an effort to pack or include smaller promotional items.
The ideal DaWanda shop
To see how other well-rated sellers are doing on DaWanda, you should take a look at the other profiles and compare them with your own.
- Check whether other shops have a more welcoming effect on you than your own.
- Read the product descriptions especially for well-rated shops and compare them with your own. Can you optimize your texts even further?
- Does the seller look serious? How did other customers rate it? Collect these impressions from friends for your own shop.
- Other sellers may have their own logo for your products. If you don't have your own, you may be able to get suggestions. With these programs you can create your own logo. Even modern logos succeed easily.
- DaWanda even offers its own seller seminars where you can learn how to optimize your shop. A look at the seminar dates may also be worthwhile for you.
Self-promotion for your DaWanda shop
To draw attention to yourself, you can rate your DaWanda shop in different ways:
- Here, for example, a separate blog is recommended, on which you can provide further details about your creative craft. It is best to link your DaWanda profile to your blog and, if necessary, also via Facebook, Twitter, Google+ and Co ..
- Subscribe to the seller newsletter and take part in various discount campaigns. This usually increases the number of buyers in the respective period.
- You can now also set up discount codes for your customers.
- Also take part in creative competitions and draw attention to yourself.
- Another way to push your own shop is a guest DIY (Do It Yourself). Here you send DaWanda a video instruction for a simple handicraft product. This will then be published on the DaWanda blog.
- You can also apply for the Monday interview and introduce yourself and your shop personally.
Optimize DaWanda shop for search engines
So that your DaWanda shop is found in search engines and also on the DaWanda page itself, there are a few things to consider. You can read what to do here:
- Detailed information for your DaWanda shop can also be found on the DaWanda page, for example for dealing with the right keywords. For example, do a keyword research.
- DaWanda also has a few good tips for your overall appearance. Design your shop window, for example, meaningfully.
- There are also helpful details for your product pages, where the key words are usually decisive.
- The link expansion and the use of various social media is also important in order to attract enough customers. There are also helpful SEO tips from DaWanda.
We will present a comparison of the two sales platforms eBay and DaWanda in another practical tip.