What is a corporate design? Easily explained
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Whether on the Internet, in software or in photography - you will find corporate design everywhere. In our explanation we tell you what exactly is behind it.
That is what is meant by a corporate design
- A corporate design means the uniform graphic design of all company appearances in order to further underline the goals set.
- This is to represent the company internally and externally as a unit.
- This can be achieved with graphics such as logos, banners or design elements.
- The company's design guidelines clearly state which components should be used and in what form.
- The various areas of application such as letterheads, architecture, product or packaging design are also specified there.
- Advertisements are also clearly and uniformly defined using the corporate design.
