What are tags? Easily explained
On internet blogs or on YouTube you can come across the term "tags" relatively quickly. In this practical tip, we explain what these tags are and how they are used.
Tags and categories: what are tags?
- The term "tags" (pronounced [täks]) comes from English and means "catchword" or "label".
- Tags are used on the Internet to categorize content and topics.
- In this case, the categorization serves the consumer. Because he can find content or find out about the content.
- This becomes clearer using an example: A blogger writes a text about "the use of tablets in everyday life". For this he uses the tags "tablet", "everyday life" and "technology". As a reader, you can find this text using the tags via search functions and at the same time know the subject of the article directly.
- In the age of the continuing internet boom, countless new articles, pictures and videos are created every day. These can only be found in search engines if the content is appropriately combined with keywords. The relevance of the tags is therefore obvious.
- However, tags and hashtags are not the same. The basic function appears similar, but hashtags in Twitter & Co. do not necessarily refer to the content itself, but rather to the addressee or the opinion on the content.
In the next practical tip, we will explain what crowdfunding is and how it works.